Web design principals – notes

http://conversionxl.com/8-universal-web-design-principles-you-should-to-know/#.

  1. Visual Hierarchy: what are important things, what are less important
  2. Divine Proportions: golden ratio
  3. Hick’s Law: priority, filtering things
  4. Fitt’s Law: rule of target size
  5. Rule of Thirds: in image
  6. Gestalt Design Laws: the whole exists independently from the parts.
  7. Law of Proximity: things that do NOT go together, are not perceived as one
  8. Law of Similarity: We group similar things together
  9. Law of Closure: We seek completeness
  10. Law of Symmetry
  11. Law of Common Fate
  12. Law of Continuity
  13. White space and clean design
  14. Occam’s Razor: simplest solution is usually best
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